According to statistics from the Israeli Ministry of Tourism, in 2019, 318 100 Russians visited the country, which is 1% more compared to 2018 (not including day tourists and passengers on cruise ships). In total, more than 4,5 million foreign visitors visited Israel (+ 11% by 2018).
In the winter season, Israel subsidizes transportation to the Eilat resort on the Russian market. The dynamics of the first half of the season (from September 8, 2019 to January 11, 2020) is positive: 106 flights were operated with an average load of 84%. In total, 17 462 guests from the Russian Federation arrived at Ramon Airport, which is 8% more than last year.
The Israeli side studies the possibility of organizing flights to Eilat from Russian regions. Now direct transportation to Eilat is available only from Moscow (departures 4 times a week).
This season, tour operators note the demand for Israel as quite stable: predictably, in January, tourists began to book May dates.
Experts from several tour operator companies record more noticeable sales dynamics. So, according to the tour operator Ics Travel Group, the demand in the destination increased by 40%, the depth of sales reaches the end of June. Specialists of Intourist tour operator reported a 34% increase in demand, Pax representatives observed an increase in sales of 8% -10% compared to last year.
According to the estimates of tour operators who arrange tours on the basis of regular flights, the TOP-5 most booked points includes Tel Aviv, Netanya, Jerusalem, Eilat and the Dead Sea. As the representatives of Intourist note, there have been significantly more requests for Eilat compared to previous years.
“Eilat this year added in demand. Compared to last year, about twice many tourists chose it as a vacation destination,” Tui press service noted.
Yury Mishchenko, graduated from Moscow Institute of Foreign Languages, has more than 15 years experience in tourism and travel. Working both in tour operator company as destination manager, and in travel agency as sales manager, he is focused on analysis of Russian tour operators’ daily routine. Recently, Yury works in Baginet Marketing and Sales Agency.