The interest of Russian tourists to Tunisia is increasing. However, the experts’ opinion on the growth in demand is different. So, the majority believes the number of sells have increased by 10–20% compared to last year’s figures, while Biblio-Globus notes 150% growth of sales on early booking stage. The depth reaches October. The reason for the explosive growth the company representatives see in generous discounts, reaching 30–40% for some hotels.
As for air transportation, the tour operators took into account the lessons of the past year - the majority optimized their flight programs or kept them at the same level.
Thus, the flights of ANEX Tour to the resorts of Enfida and Djerba will be operated on the wings of Azur Air from Moscow and 16 regions. The reduction was only from Chelyabinsk. Pegas Touristik retained the volumes of last year to Enfida - in the spring season the same number of charters from 20 cities will be used. However, the program for Djerba missed two cities of departure.
“This year, contracting tariffs were no more expensive than last year’s, so we are counting on an increase in demand of 20%. At the same time, prices for tourists will increase by no more than 10% due to the aviation component. In 2016, Turkey drew off a part of the flow on this destination due to pent-up demand, now the balance is restored. Incomes of the population do not grow, and Tunisia offers better tariffs for comparable objects against Turkey,” the company's general director Anna Podgornaya believes.
The flight program of Biblio-Globus maintains volumes on the last year’s level: from Moscow, St. Petersburg and Yekaterinburg. Coral Travel also has not changed its transportation to Tunisia. The only tour operator who expanded the program was TUI, which debuted last year on the destination - it increases its volume by about 2 times. There are blocks of seats from Moscow and St. Petersburg to Enfida on the boards of Ural Airlines and Azur Air.
According to the CEO of Grand Express Hatema Amami, the air volumes on the destination are balanced, at least from the capital. “Due to the crisis, tourists are reorienting from expensive Europe to the resorts where they can also reduce spending. This is primarily Turkey and Tunisia,” concluded the expert.
Yury Mishchenko, graduated from Moscow Institute of Foreign Languages, has more than 15 years experience in tourism and travel. Working both in tour operator company as destination manager, and in travel agency as sales manager, he is focused on analysis of Russian tour operators’ daily routine. Recently, Yury works in Baginet Marketing and Sales Agency.