35% of destinations don't have tourism office in Russia

Russian Travel Digest has complied a list of all travel destinations available for Russians and has analysed how they are promoted, and if they have any representative office or person. 

 

The Representations of the National Tourism Organizations (NTO), which operate in Russia, have various organisational and legal forms. It can be 

- their own tourist offices (representative offices), 

- departments or responsible persons at embassies and consulates, 

- specialised companies engaged in the promotion of a particular direction, 

- authorized persons of NTO who work either directly in Russia or at home.

 

According to Rosturizm, the TOP-10 of the most popular destinations among Russian tourists in 2017 included Finland, China, Estonia, Poland, Germany, Greece, Cyprus, Spain, Tunisia and Thailand. It is noteworthy that all these countries have their representations in Russia in one form or another.

 

Some NTO work in several directions at once. For example, the Emirate of Ras Al Khaimah (United Arab Emirates) is represented by the Russian company Altezza Communications, and at the same time the employees of the Department of tourist standards of the National Chamber of Commerce are engaged in the promotion of the Emirate on the Russian market. Or Sri Lanka, which has a department of tourism in its Embassy ​​and a department of Russia and CIS countries at the National Tourist Office in Colombo.

 

The analysis of the 200 most popular tourist destinations (countries) for the presence or absence of NTO representative offices in Russia shows that representations in the form of independent tourist offices amount 16% of all forms, the departments and official persons of embassies - 16.5%, services of specialized companies - 22.5% and authorized persons work in 10% of cases. 41.5% of destinations do not have representative offices.