Representatives of Moscow travel agencies discuss proposals of an unknown tour operator - the company Raduga Travel advertises tours to Antalya with a flight from Moscow on its website. The low prices caused embarrassment: the prices of tours for certain directions are less by 10 thousand Rubles (142 Euro) in comparison with the major tour operators.
So, the CEO of the hotturist.ru booking system Vladimir Kuleshov gave an example: a nine-day tour for three adults and one child in May on "Ultra all inclusive" basis from this tour operator can be found for 114.8 thousand Rubles (1630 Euro). At the same time other operators offer the same tours from 132.6 thousand Rubles (1886 Euro).
However, a comparative analysis conducted by a correspondent of TourDom.ru showed that this is a particular case. Most of the prices of Raduga Travel are not lower than the same ones of other tour operators. For example, a 7-night tour in Rixos Downtown for two persons in the middle of May Raduga sells for 61.7 thousand Rubles (879 Euro), while the other market players offer the similar tours from 45 thousand Rubles (638 Euro).
In is known that with the help of this company, which appeared in 2009, the tourist players of the South region of Russia send tourists from a number of Caucasian cities to UAE and Turkey.
"Raduga Travel has very good relations with Turkish hotels and carriers, in particular - Atlas GLobal. Unlike mass tour operators they are able to organize non-standard tours. In addition, the company has a good reputation after the collapse of VIM-Avia airline - the tour operator transported all the tourists without additional payments and on time", - said Alexandra Mkrtchyan, the CEO of the network of travel agencies Pink Elephant.
Meanwhile, observers note: the only thing that really can attract travel agents from big players to an ambitious regional tour operator is a high commission. According to A. Mkrtchyan, in Krasnodar it did not fall below 10% level.